Najia Ashar is a broadcast journalist and media development professional with more than 20 years of experience in Pakistan’s mainstream media. She is the founder & president of Global Neighbourhood for Media Innovation (GNMI), a non-profit organization working for media literacy, capacity building and advocacy. She developed Pakistan’s first virtual Media Incubation Center and Accelerator Platform (www.micaponline.com) for online training delivery and launched 20 news start- ups in August 2021. She launched a digital news platform (www.taar.tv) in October 2021. Ms Ashar was morning show host at GNN TV and Editor News Strategy and Planning at Aaj News. She was the host of a daily news show ‘News Hour with Najia’. She worked as a senior anchor/ producer at Geo News for 12 years.